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Research Interests:
Firm survival, growth and decline |
| E-mail:
ssydnorb@purdue.edu |
| Phone: (765) 494-3449 |
| Fax: (765) 494-0327 |
| Office: Stone Hall B1-B |
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Biography
Education
Professional Experience
Courses Taught
Research Interests
Awards and Honors
Recent Publications
Grants and Fellowships
Professional Affiliations
BIOGRAPHY
Dr. Sandra Sydnor-Bousso, an Assistant Professor of Hospitality and Tourism Management, received her BS from Michigan State University (Package Engineering); her MBA from The University of Miami (FL); and her PhD in Hospitality Management from The Ohio State University, with concentrated study areas in firm performance, entrepreneurship, and statistics. Dr. Sydnor-Bousso has almost thirty years of QSR corporate and entrepreneurial experience; fifteen years of undergraduate and graduate teaching; and over ten years of professional experience in market research and advertising firms.
Dr. Sydnor-Bousso’s primary research interests focus on firm survival, growth, and decline. Her work has analyzed firm performance as a function of business strategies; ownership structure and board composition; and survival under the threat of sudden changes (disasters, crises). From the consumer perspective, Dr. Sydnor-Bousso has investigated consumer branding evaluations and categorizations in quick service restaurant context s and consumer preferences of QSR via discrete choice modeling.
Dr. Sydnor-Bousso’s work was recently nominated at the I-CHRIE Annual Conference’s for the Best Paper Award under the title: Weathering the Storm: Firm Resilience Under Sudden Change.
EDUCATION
- Ph.D., Hospitality Management, The Ohio State University, Columbus, OH
- M. B. A., University of Miami, Miami, FL
- B.S., Packaging Engineering, Michigan State University, East Lansing, MI
PROFESSIONAL EXPERIENCE
- Founder, Strategy on Purpose, Columbus, Ohio, 2002- 2008
- Vice President- Research & Consulting,
Partners in Marketing, LLC, Columbus, Ohio, 2002-2004
- Sr. Account Planner, Zero Base Advertising Agency, Columbus, Ohio, 1999-2000
- Owner-Franchisee, Burger King – 3 Units, Dublin, Ohio, 1987-2002
- Manager-Institutional Development, BKC (Miami, FL) 1983-1987
- Manager- Product Research & Development, BKC (Miami, FL) 1979-1983
COURSES TAUGHT
- Consumer Decision Making
- Consumer Services and Satisfaction
- Beverage Management
- Quantitative Methods in Consumer Sciences
- Entrepreneurship
- Business Policy
- Human Resource and Organization Management
- Business Policy & Strategy
- Strategic Marketing Management
- Marketing
RESEARCH INTERESTS
- Primary research interests focus on firm survival, growth, and decline.
AWARDS AND HONORS
- Sydnor-Bousso, S. (2009). Nominee for Best Paper Award: Weathering the Storm: Firm Resilience Under Sudden Change. Presented at The 14th Annual Graduate Education & Graduate Student Research Conference in Hospitality & Tourism, Harrah Hotel College, University of Nevada, Las Vegas, NV.
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OSU Dissertation Research Award-Department of Consumer Sciences (Academic period: 2008-2009)
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2008 Consumer Sciences Graduate Student Award for Excellence in Teaching (Academic period: 2007-2008)
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EHE Office of Research Graduate Travel Award (Academic period: 2007-2008)
RECENT PUBLICATIONS
- Yoon, H. J., Thompson, S. S., & Parsa, H. (2009). Bayesian approach to assess consumers’ brand selection process and identification of brand attributes in a service context. International Journal of Hospitality Management, 28(1), 33-41.
- Daily, C.E. & Thompson, S. (1994). Ownership Structure, Strategic Posture and Firm Growth. Family Business Review 3 (VII), 237-249. (SSCI/CCBS)
Conference Presentations (Peer-Reviewed):
- Sydnor-Bousso, S. (2009). Weathering the Storm: Firm Resilience Under Sudden Change. Presented at The 14th Annual Graduate Education & Graduate Student Research Conference in Hospitality & Tourism, Harrah Hotel College, University of Nevada, Las Vegas, NV.
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Thompson, S., Yoon, H., Parsa, HG., & Pavesic, D. (2008). Why Do Restaurants Fail? Part II:
- The Impact of Competition, Location, and Density. Presented at The 13th Annual Graduate Education & Graduate Student Research Conference in Hospitality & Tourism, University of Central Florida, Rosen College of Hospitality Management, Orlando, FL.
- Thompson, S. (2008). Human Resource Configurations and Firm Performance in Family-Owned Firms. Paper accepted at BabsonCollege Entrepreneurship Research Conference (BCERC), 2008.
- Yoon, H. & Thompson, S. & Parsa, HG. (2007). Branding Evaluations and Categorization of Quick Service Restaurants by Consumers. Presented at The 12th Annual Graduate Education & Graduate Student Research Conference in Hospitality & Tourism, University of Houston, Conrad N. Hilton College, Houston, TX.
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Daily & Thompson (1993). “Ownership Structure, Strategic Posture, And Firm Growth”. Paper presented at the Academy of Management Conference
Conference Presentations (Under Review):
- Thompson, S., Yoon, H., Parsa, HG., & Self, D. (2008). Why Restaurants Fail? Part II: The Impact of Competition, Location, and Density.
GRANTS AND FELLOWSHIPS
- Recipient of Kennedy Scholarship & Fellowship, College of Education and Human Ecology, The Ohio State University, 2006-2008
- Graduate Research Assistance: Dept of Consumer Sciences, The Ohio State University 2005-2006
- Critical Difference for Women in Academia Travel Grant, The Ohio State University, Travel Grant, 1993
- Graduate Fellowship, College of Business, The Ohio State University 1990-1994
PROFESSIONAL AFFILIATIONS
- I-CHRIE (2005-2009)
- Ad Hoc Reviewer of Journal of Hospitality and Tourism Research (2007)
- The World of Children-Selection Committee Board (2001-2009)
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